Below is a quote and the link to an article that was published about HP stealing Apple's throne as the marketing genius and cult following. Yeah. Um.. Good luck with that.
"For darn near half-a-decade, no company has been able to touch the folks in Cupertino, Calif., in terms of sheer corporate karma. Everything Apple (Nasdaq: AAPL) Latest News about Apple did seemed smarter and cooler than what anyone else did. Think of the media frenzy surrounding the release of every update to the iconic iPod music player or each new version of its resurgent Mac line. It didn't hurt that Apple's stock has risen more than eightfold in the past five years, due not only to its beautifully crafted products, but also to its rock-solid operational performance and terrific marketing. Halo effect, indeed."
Technology News: Strategy: Is HP the Heir to Apple's Halo?
technorati tags:HP, Apple, Technology
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